I think you are missing the point with his use of Twitter. I believe he sees it as a way to get his message out without going through the govt media complex which is overwhelmingly left wing and controls the Democrat party. The problem in my view is a lack of a cohesive communications strategy where Twitter, if used properly, can be a useful tool. That is something they need to get fixed.
I do think he is getting a life lesson in the challenge of applying business concepts to an out of control federal govt behemoth. CEO's are likewise used to getting what they want because they are CEO. Didn't work that way as it doesn't work in the fed'l govt where you have civil servants that know he will only be there for 4 or 8 years and they can't be fired. Draining the swamp is easier said than done, like most hard things in life. Well worth it but it will take time and he has more of that. Let's hope things improve as lots of good things have happened already.
As for the Russian thing, who cares who puts a picture up first. That is really petty stuff but if it makes you happy and self righteous have at it. We'll continue to bask in the glow of Neil Gorsuch and the coming replacement of Anthony Kennedy with a strict constructionist. Then we will really have a 5-4 constitutionalst vs internationalist court. That will be a good thing indeed.