Stonington Topics: Boone -?, Groupon done, list done
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Name:
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John C
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Subject:
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Boone -?, Groupon done, list done
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Date:
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4/9/2011 11:03:01 AM
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Kizma-
A. Boone -good luck with that one. While we're at it maybe sinclairs will give out free beer to lakers!
B. Groupon for Lake Martin - done. I have already started one.
It isn't under the Groupon banner. I did a lot of research into that phenomenon and agree with experts that think it is unsustainable in the long run for 2 reasons: 1. Groupon's cut is too high for small businesses to justify. They aren't getting enough repeat business through it. 2. email based subscription services will continue to deteriorate because the consumer is getting used to more instant forms of coupons like twitter based, location based, or online. Consumers don't like to subscribe to something unless they have to do so. they won't for long, their biz is trending down, which is why I think they made a huge error turning down $5B from Google.
I created a twitter based feed called Lake Martin Buzz. http://lakemartinbuzz.com/ - right now it looks like this but pretty soon I am making it look more like a newspaper. The twitter feed is http://twitter.com/lakemartinbuzz - anyway you can go on there and follow individual lists like the one for restaurants http://twitter.com/LakeMartinBuzz/restaurants - pretty soon I am adding an element called "daily deals" so that you can follow it and see each and every deal for all participating businesses around the lake. This way you don't have to get spammed by emails, you just check the list on twitter or whatever means you like.
Businesses will be able to participate and create and set their own deals which make monetary sense to them. Much easier and much more effective than Groupon for the consumer.
So if you are a small business - you now have a vehicle to do daily deals. Contact me or come to the next MainStreet class and I will help you set up a site, twitter feed, and FB page for free. Get it going now so you will be ready.
Lake consumers - you can get beyond talk and suggestions - you can help by going to twitter and following Lake Martin Buzz or FB at http://www.facebook.com/pages/Lake-Martin-Buzz/130166810328375
so I can show the businesses that there is a huge audience out there waiting for them.
C. Bucket list - good idea. Why don't you do one? A lot of people use Yelp to post reviews and do lists like that. I have started a list of cool local farms / food suppliers in the LM area.
see: http://www.yelp.com/list/local-farms-farmers-markets-around-lake-martin-wetumpka
so far I have only geolocated one but there are a lot of cool spots like this around the lake - blueberry farms, farmers' markets, etc.
URL: Lake Martin Buzz
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